Monday, October 4
| TIME | EVENT | ADD |
| 11:30 am - 6:00 pm |
Special Event:
The 6th Annual Golf Outing and NEW! SWAP Shootout, Sponsored by AT&T Towers
Location: Diplomat Golf Course and Spa
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Start your time in Hollywood on the links with a round of golf at the Diplomat Country Club Golf Course, the only 5 Star rated golf course in South Florida! It boasts four par-5 holes and a unique signature island hole. A complimentary shuttle service will be provided from the lower lobby to the country club (approximately 10 minutes away). Prizes will be awarded in the following contests: Top 3 teams Longest drive (men & women) Closest to the pin (men & women). Multiple hole-in-one prizes! Don’t feel like traveling with your clubs? No problem! There are Callaway rental clubs and FootJoy rental shoes available.
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| 7:00 pm - 9:00 pm |
Special Event:
SWA Leaders' Dinner
Location: Diplomat Ballroom 1
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Schedule For 2010 Wireless Infrastructure Show
Tuesday, October 5
| TIME | EVENT | ADD |
| 7:00 am - 8:30 pm |
Special Event
DAS Forum Breakfast and Annual Meeting of Members, Sponsored by INOC
Location: Diplomat Ballroom 5
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| 8:30 am - 10:30 am |
General Session
Day One Keynotes: Dr. John Saw, CTO Clearwire; Kevin P. Jones, Global 4G Evangelist, Intel; Magnus Ojert, Vice President Deployment, Ericsson
Location: Great Hall 5, 6
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| 10:30 am - 10:45 am |
Break
Location: Great Hall Foyer
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10:45 am - 11:45 am
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Advocacy & Regulatory Session
Deployment Dam: Current Siting Issues, Sponsored by Bradley Arant Boult Cummings
Location: Diplomat Ballroom 1
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The past year has brought a number of changes in the local siting environment. Panel experts will discuss both national legal and policy changes as well as the local trends that affect local siting applications.
- The effect of the FCC’s “Shot Clock” decision
- How court decisions change the way jurisdictions review applications
- How to minimize siting fees in the short term and long term
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| 10:45 am - 11:45 am |
Business & Finance Session
A New Spectrum of Opportunities, Sponsored by Saul Ewing
Location: Diplomat Ballroom 2
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The National Broadband Plan calls for another 500 MHz of spectrum for wireless broadband services in the next 10 years. New spectrum will require new infrastructure. Issues to be addressed include:
- Likely spectrum bands for allocation or reassignment
- Opportunities of these bands for wireless
- Challenges of these bands for infrastructure
- Timetable for implementation
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| 10:45 am - 11:45 am |
Technology & Operations Session
4G Infrastructure: Requirements for a New Generation
Location: Diplomat Ballroom 5
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4G will utilize all-IP packet switched networks with mobile ultra-broadband gigabit speed access. As mobile throughput increases exponentially, how will the infrastructure industry change to support it.
- Pre-4G to 4G transition
- Multi- and smart antennas
- Mobile video opportunities
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| 10:45 am - 11:45 am |
DAS Session
DAS in the Enterprise, Sponsored by ExteNet Systems
Location: Diplomat Ballroom 4
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The deployment of inbuilding DAS enables enterprises to fundamentally change the way they do business. From saving lives in a hospital to enhancing learning outcomes in a university to extracting more revenue from guests in a hospitality establishment, DAS is transforming the way enterprise services are being delivered. Enterprise end users will share their experience on how they leverage DAS networks as:
- Strategic differentiators
- Means to improve operational efficiency and reduce OpEx
- Revenue generators
- Tools to deliver mission critical services
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| 11:45 am - 12:00 pm |
Break
Location: Great Hall Foyer
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| 12:00 pm - 1:30 pm |
General Session
Driving OpEx Out of the Network while Improving Performance
Location: Great Hall 5, 6
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As wireless infrastructure evolved from 2G voice-only through 3G to 4G high-speed hybrid voice/ data networks, the complexity and cost of network operations has increased. However, innovative business strategies and technological developments in the area of self-optimizing networks (SON) allow network operators to deliver higher capacity and faster networks with reduced operating costs.
- Network operator approaches to these challenges
- How SON automatically improves spectral efficiency, optimizes asset utilization, and leads to reduced OpEx.
- How SON will change network deployment practices and reduce cycle time
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| 1:30 pm - 3:00 pm |
Advocacy & Regulatory Session
Navigating the Danger Zone - Succeeding in the Zoning Hearing, Sponsored by Saul Ewing
Location: Diplomat Ballroom 1
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This unique session will not only tell you how to handle challenges at your local zoning hearing, it will show you how to put these lessons into practice! A panel of experts discusses local siting obstacles and then demonstrates how to overcome them in a mock zoning hearing where you can learn from some of the nation’s best. Learn:
- How to handle RF safety issues
- How to respond to objections based on property values.
- How to interact with local officials to achieve mutually beneficial goals
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| 1:30 pm - 3:00 pm |
Business & Finance Session
Wireless Investors' Conference, Sponsored by RBC Daniels/RBC Capital Markets
Location: Diplomat Ballroom 2
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An all-star panel of industry analysts, infrastructure industry CFOs and wireless investors will discuss the state of the capital markets, the business impact of 4G, mergers and acquisition activity, REITs, international opportunities and more! Learn from the experts:
- What is the analyst view of the broader economic environment and what approaches do they recommend for the near future?
- What financing options are available and what are the best strategies to receive funding?
- What are buyers looking for, which types of deals are getting done and what valuations can developers expect?
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| 1:30 pm - 3:00 pm |
Technology & Operations Session
Infrastructure Survivability, Sponsored by Haskell Slaughter
Location: Diplomat Ballroom 5
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The infrastructure of wireless networks is subject to a wide variety of potential natural or man-made assaults. Site hardening standards and government policies on infrastructure protection are emerging and could have a significant impact on site design and operations.
- Potential threats to wireless infrastructure
- Windloading and structural integrity standards
- Back up power
- Federal government initiatives on infrastructure protection
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| 1:30 pm - 3:00 pm |
DAS Session
Optimizing DAS for 4G+, Sponsored by American Tower
Location: Diplomat Ballroom 4
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Explore the readiness of DAS networks to support and enable 4G and beyond. DAS experts with first-hand experience in 4G wireless network deployments share their insights and solutions for preparing outdoor and inbuilding DAS networks for 4G. Specific topics include:
- System design requirements
- Equipment status
- Network performance measurement
- Network management strategies
- Business model implications of upgrading existing multi-carrier neutral host systems.
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| 3:00 pm - 7:00 pm |
Special Event
Trade Show Floor Open
Location: Great Halls 1-4
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| 7:30 pm - 9:00 pm |
Special Event
Opening Reception, Sponsored by TowerCo
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Schedule For 2010 Wireless Infrastructure Show
Wednesday, October 6
| TIME | EVENT | ADD |
| 8:00 am - 10:30 am |
Special Event:
Day Two Keynotes and Breakfast: Drew Caplan, Chief Network Officer, LightSquared; Doreen Trant, Head of Global Services Sales - NAM, Nokia Siemens; The View from The Top - A Tower CEO Roundtable
Location: Great Hall 5, 6
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10:30 am - 2:30 pm
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Special Event:
Trade Show Floor Open
Location: Great Halls 1-4
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| 2:30 pm - 3:30 pm |
Advocacy & Regulatory Session
Federal Issues: Beyond the National Broadband Plan, sponsored by Davis Wright Tremaine
Location: Diplomat Ballroom 1
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The FCC issued the vast and detailed National Broadband Plan. Many additional FCC proceedings are slated for implementation. This session will cover federal regulatory policy and the implementation of the National Broadband Plan as well as other key regulatory developments at the national level. Subjects include:
- Impact of the NBP on infrastructure deployments
- Regulatory compliance issues at the FCC and FAAs
- Will regulatory changes ease DAS deployments?
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| 2:30 pm - 3:30 pm |
Business & Finance Session
International Opportunity: No Longer a Foreign Concept
Location: Diplomat Ballroom 2
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U.S. infrastructure companies are expanding their operations internationally—in Asia, the Americas, and other countries. What opportunity does this present for your business?
- Countries and sectors that are the most active
- Changes to the U.S. business model internationally
- The best partners and how to find them
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| 2:30 pm - 3:30 pm |
Technology & Operations Session
Driving Backhaul Forward, Sponsored by EdgeConnex
Location: Diplomat Ballroom 5
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Advanced wireless services and wireless broadband greatly increase the data over the network and require commensurate increases in backhaul capacity. Backhaul remains a major challenge for network operators.
- Scale of the challenge
- Available technologies
- Cost and tradeoffs
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| 2:30pm - 3:30 pm |
DAS Session
Inside Inbuilding, Sponsored by American Tower
Location: Diplomat Ballroom 4
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The inbuilding marketplace is exploding as building owners and enterprise executives shore up wireless capability gaps within their facilities. They understand that a failure to do so will have a drastic impact on their ability to compete and to meet the needs of the customers and other constituents. Inbuilding DAS experts who have helped building owners around the world meet the demand for wireless services will discuss:
- Drivers for the increased demands for inbuilding systems
- Inbuilding market trends around the globe
- Views on transformative approaches to inbuilding solutions
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| 3:30 pm - 3:45 pm |
Break
Location: Great Hall Foyer
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| 3:45 pm - 4:45 pm |
Advocacy & Regulatory Session
The State of the States: Improving Zoning Through Legislation
Location: Diplomat Ballroom 1
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The industry works with many state legislatures on the benefits of wireless services and streamlining its deployment. This session will address how to undertake a successful state legislative effort. The experts will discuss:
- Evaluating whether your state would benefit from siting legislation
- Necessary preparation work for success
- Coalition building and working with other stakeholders
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| 3:45 pm - 4:45 pm |
Business & Finance Session
Eco-Sustainable Networks and Facilities
Location: Diplomat Ballroom 2
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Socially and politically, the “green” movement is placing an increased focus on environmental issues in the wireless industry. Is this a burden or an opportunity?
- Pressures on the industry
- Which technologies are really cost-effective
- Impact of “green” building design on RF penetration
- “Going green”—selling opportunity for infrastructure?
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| 3:45 pm - 4:45 pm |
Technology & Operations Session
M2M: Rise of the Machines
Location: Diplomat Ballroom 5
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As we approach saturation of cellular use by people in the U.S., machine-to-machine wireless use presents a huge usage growth opportunity for the industry. One projection is that M2M could take wireless penetration from 90% to 500% in the next few years. The major carriers have announced their focus on M2M.
- M2M customers
- Traffic volume
- Special needs
- Infrastructure impact
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| 3:45 pm - 4:45 pm |
DAS Session
Right of Way Deployments, Sponsored by ExteNet Systems
Location: Diplomat Ballroom 4
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The developing legal and regulatory landscape governing wireless communications facilities is a complex patchwork of legal interpretations, rules, and regulations at the federal, state, and local levels. They do not lend themselves to broad or easy applications, particularly with regard to newer or non-traditional network topologies, such as DAS. Legal and government affairs experts will review the right of way regulatory environment as it relates to outdoor DAS deployments:
- Recent case law
- Emerging public policies
- Application of federal doctrine
- Implications for the DAS industry
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| 5:30 pm - 7:00 pm |
Special Event
PCIA President's Reception, Sponsored by The Lyle Company
By invitation only
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| 5:00 pm - 6:30 pm |
Special Event
WWLF Reception
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| 7:30 pm - Close |
Special Event
Wireless Industry Gala, Sponsored by American Tower, AT&T Towers, Crown Castle, Global Tower Partners, SBA Communications, and T-Mobile Towers
By invitation only
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Schedule For 2010 Wireless Infrastructure Show
Thursday, October 7
| TIME | EVENT | ADD |
| 8:30 am - 10:00 am |
Special Event:
PCIA Members' Breakfast and Annual Meeting of Members, Sponsored by Atlantic Risk Management
PCIA members only
Location: Diplomat Ballroom 3
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| 10:00 am - 12:00 pm |
Special Event:
PCIA Technology Committee Meeting
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| 10:00 am - 12:00 pm |
Special Event
PCIA Regulatory Affairs and State/Local Government Committee Meetings
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| 10:00 am - 12:00 pm |
Special Event
DAS Committee Meeting
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